How YouTube’s CEO Is Turning Creators Into Hollywood’s New Power Players

Netflix, ESPN, and Amazon are competing for Formula 1’s U.S. TV rights as ESPN’s contract nears expiration. The winner could reshape F1’s growth in the U.S., influencing how fans watch and engage with the sport.

YouTube TV and Paramount Global are at an impasse over a renewal deal, putting over 20 channels—including CBS, MTV, and BET—at risk of being dropped. If no agreement is reached, millions of subscribers could lose access, affecting major programming like the Super Bowl.

Sony Pictures Entertainment’s Q3 profits dropped 21% to $223M due to weaker box office and TV revenues, while Sony’s overall corporate earnings surged, driven by strong gaming and music divisions. This highlights the shifting revenue dynamics within Sony as entertainment consumption patterns evolve.

YouTube CEO Neal Mohan has expanded the platform’s dominance beyond mobile and desktop, making YouTube the go-to entertainment hub for TV screens. By positioning creators as "the new Hollywood," he is reshaping the future of digital content and challenging traditional media.

TikTok has unveiled its 2025 "Discover List," spotlighting emerging creators across categories like beauty, education, and gaming. This recognition helps rising stars gain visibility, shaping trends and influencing the platform’s evolving content landscape.

CeraVe tapped influencers to debut its new hair care line, prioritizing authenticity over traditional ads. Instead of a costly Super Bowl spot, the brand used an “SNL” skit to boost engagement and credibility

Google is testing new age detection tools to better protect young users online. This move aims to enhance safety measures across its platforms, ensuring age-appropriate experiences and compliance with regulations.

Netflix’s Chief Content Officer Bela Bajaria is doubling down on content to keep audiences engaged for even longer. With competition intensifying, her strategy highlights Netflix’s push for more addictive, diverse programming to dominate the streaming wars.

In "Short-Form Video Strategy for Business With Reels and TikTok," Michael Stelzner discusses the dominance of short-form video across platforms like Instagram Reels and TikTok, emphasizing its authenticity and connection with audiences. He provides strategies for creating compelling content, including generating ideas, selecting formats, and optimizing videos to enhance viewer engagement.

Dating apps are getting smaller, and that’s on purpose. As big platforms like Tinder struggle with declining engagement, niche dating apps tailored to specific interests and communities are emerging, reshaping how people connect online.