If TikTok is banned, can I still use it?

Plus: The decline and fall of the viral microtrend

Author

Ryan Pearson
January 10th, 2025 • Read: 3 minutes

Happy Friday! It’s a sunny morning here, and what better way to kick off the day than with some interesting reads? From the evolution of streaming to the future of TikTok, there’s a lot to dive into today. Steve Jobs made waves 18 years ago by introducing the iPhone and Apple TV, and we’re reflecting on how far tech has come since then. We also explore the latest buzz around TikTok’s potential ban, and the new strategies brands are adopting with community-driven conversations as influencers. On top of that, if you're into nonalcoholic beverages or designer sneakers, there are exciting shifts to discover!

From the latest in streaming trends at CES to the decline of viral microtrends, there's something for everyone. Let’s dive in and unpack today’s stories together!

1.  Steve Jobs announced the iPhone and Apple TV 18 years ago today

What’s Happening? 18 years ago today, Steve Jobs introduced the iPhone and Apple TV, revolutionizing the tech world. The announcement marked a turning point in Apple's legacy, influencing the future of mobile communication and home entertainment.

2. 🤔 If TikTok is banned, can I still use it?

What’s Happening? The U.S. Supreme Court is deliberating on a law that could ban TikTok in the U.S. due to national security concerns over its Chinese ownership. The outcome will significantly impact millions of users and the future of the platform.

3. 🛑 Disney, Warner Bros. Discovery and Fox pull the plug on Venu sports streaming venture

What’s Happening? Disney, Warner Bros. Discovery, and Fox have canceled their Venu Sports streaming venture, citing market shifts and legal challenges. The companies had planned to offer a niche sports-focused service but decided it was best to focus on existing products due to evolving fan demands.

4. 🎥 Streaming and measurement took center stage at CES

What’s Happening? At CES 2025, streaming and measurement technologies were highlighted, with industry leaders like Google, Amazon, and Roku showcasing new innovations. These advancements are reshaping how advertisers measure and optimize their streaming strategies, emphasizing the growing importance of data-driven decisions in media.

5. 💬 Power of community posts: Conversation is the new influencer

What’s Happening?
Social media conversations, rather than flashy ads, are emerging as powerful influencers in shaping opinions. Sabrina I. Pacifici discusses how community-driven engagement is changing the dynamics of digital influence, making authentic interaction a key tool in modern marketing.

6. 🍹 How nonalcoholic drinks took over the nightlife scenee 2025 Super Bowl halftime show

What’s Happening?
Nonalcoholic beverages are gaining ground in the nightlife scene as consumers opt for healthier, inclusive options. This shift is reshaping bars and restaurants, with major brands and new startups responding to the growing demand for sophisticated, alcohol-free drink choices.

🎬 Streaming ratings: ‘Red One’ Tops ‘Carry-On’ in holiday action movie matchup

What’s Happening?
In a holiday action movie showdown, Red One outperformed Carry-On in streaming ratings, signaling its broader appeal. The clash between the two films highlights the ongoing competition in the festive season's entertainment landscape.

8. 📉 The decline and fall of the viral microtrend

What’s Happening?
 Fashion brands are rethinking viral microtrends as they struggle with the pace of constantly shifting consumer interests. As social media-driven trends lose their staying power, the industry must adapt to a more sustainable, authentic approach to trends.

9. 👟 Designer sneakers are good again

What’s Happening? 
Designer sneakers are reclaiming their luxury status in 2024, with collaborations and high-end designs living up to their potential. Brands like Balenciaga, Prada, and Maison Margiela are pushing the boundaries, turning once-underwhelming sneakers into standout pieces that feel as luxurious as their apparel.

10. 🤖 ChatGPT's newest feature lets users assign it traits like 'chatty' and 'Gen Z'

What’s Happening?
 OpenAI has introduced a new feature for ChatGPT, allowing users to customize its personality traits like “Chatty,” “Encouraging,” and “Gen Z.” This feature is part of an updated menu that makes personalization easier, enabling more tailored interactions with the AI.

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